Viral Moments Doc
US - Updated Bi-Weekly
This (internal-only) document is meant to distribute information on how Viral Moments in pop culture affect Vevo viewership in the US.
Content Insights
US - Updated Quarterly
Top Content: Find Vevo’s top artists, genres, videos, and premieres each month
Top Content by Demo: Find top artists by demo, top genres by demo, and viewership profiles for individual artists
Top Content by State: Find the top indexing artists for different US States
Vevo Charts
By Country - Updated Monthly
Top 5 videos, artists & premieres across Vevo
Countries included: Global, US, UK, CA, and AU
Award Shows/Event Analyses
Updated on Ad Hoc Basis
Word docs containing summaries & lift stats for each artist
Slide decks & PDFs containing shareable versions of stats
Excel data sheets containing all data analyzed for each event
Genre Profile Decks
US - Updated Quarterly
Includes views by genre, YoY
Includes demo breakdown and platform breakdown of views
Includes top artists and videos within each genre
General Viewing Trends
US - Updated Annually
See how Vevo viewership fluctuates by quarter, by month, and by day-of-week
