Audience Estimates

US Audience Estimates

Updated Quarterly

Average monthly estimate of Vevo’s unique audience, plus reach %

Split by:

Platform (Mobile/Desktop/CTV)
MC demos (HA, BA, AsA)
Age
Gender

See US Estimates ->

International Audience Estimates

Updated Annually

Average monthly estimate of Vevo’s unique audience, plus reach %

Split by:

Country
Platform (overall vs. CTV)

See Intl. Estimates ->

Local Audience Estimates

Updated Annually

Average monthly reach in all 50 states, plus 210 US DMA’s

Split By:

Age
State
DMA